BusinessAI-ILLUSTRATEDAI-ILLUSTRATED · 2023
Editor's Disclaimer
To be very honest — nobody actually said this. AI wrote it in the style of the archive to keep this page from feeling empty while we chase down real quotes. Enjoy the fiction responsibly.
“If I'm being honest, we spent $47 million on that rebrand because our CEO's wife said the old logo 'didn't spark joy.' The consumer research came later.”
Attributed to
Anonymous Fortune 500 CMO
Chief Marketing Officer at Consumer Goods Conglomerate
AI Honesty92%
Editor's note: Reveals the actual decision-making process behind expensive corporate rebrands often justified post-hoc with data
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